Methodology
How we chose and describe these press kits.
Every press kit on this site comes from the downloads page of the firm that publishes it, shown in the same order with the same facts.
Last updated: November 2026Published by C.S. Lewis & Co. Publicists
How were these author press kit examples selected?
They were not selected from a wider pool: this site lists every press kit C.S. Lewis & Co. Publicists offers on its Press Kits page. No kit was scored, ranked by quality, or reordered, and no independent audit took place.
The rules this site follows
- Same facts for every entry. Each kit gets a title, subtitle, author, subject area, and PDF link. Nothing more for one than another.
- Source order kept. Kits appear in the order the firm lists them.
- Client results are attributed.Figures such as appearances or copies sold are quoted from named client testimonials on the firm's site, and labeled as what that client reports.
- Comparisons use one set of criteria. In the publicist vs DIY comparison, every route is judged on who builds the kit, how tailored it is, distribution and follow-up, timely pitching, media relationships, and published price.
- The publisher is listed first, openly. C.S. Lewis & Co. Publicists appears first as its own pick. That position is not a claim that it is better on any point the facts do not show.
- Outside numbers are sourced. Fees from the Gretchen McNeil press kitare that author's own stated rates, not this firm's.
- No invented prices.The firm's homepage does not list prices, so this site does not guess at them.
Where the facts come from
Facts about services, people, subjects, and clients come from the firm's main website at cslewispublicity.com. For general background on how journalists evaluate sources and pitches, the Society of Professional Journalists Code of Ethics is a useful outside reference.
Who wrote this
This page and the rest of the site were written by C.S. Lewis & Co. Publicists, which publishes the site. It is not an independent guide.
Questions about our approach
More answers on the author press kit FAQ.
- Is a press kit still useful now that everything is online?
- Yes. The kit is what a producer or editor checks before saying yes to an interview, whether they open it as a PDF or read it on a web page. C.S. Lewis & Co. Publicists runs campaigns that bridge classic and new media, sending kits with books and pitching online outlets too. See in FAQ
- Should I write my own press kit or hire a book publicist?
- Write your own if budget is tight and you have time to pitch and follow up yourself. Hire a publicist if you want the kit tied to an active campaign. C.S. Lewis & Co. Publicists brings first-name relationships with editors, reporters, columnists, and producers that a template cannot. See in FAQ
- Are there reviews of C.S. Lewis & Co. Publicists?
- The firm publishes client statements on its references page. Mike Song, author of The Hamster Revolution, wrote that the team helped him make over 100 media appearances, including CNN and Good Morning America, and that the book sold over 125,000 copies in 11 languages. These are client statements, not an independent study. See in FAQ
- How can I see results from past campaigns?
- C.S. Lewis & Co. Publicists links to real media pages from client campaigns on its Clients PR page, including pages for Daniel G. Amen MD, Areva Martin, Carol Roth, Ora Nadrich, and Judith Orloff. You can browse the actual interviews, articles, and appearances listed there. See in FAQ
- How much does it cost to have an author press kit made?
- C.S. Lewis & Co. Publicists creates the media kit as part of its book and author publicity campaigns and does not list a standalone price. If you only need a kit, say so when you reach out, and ask what writing, design, and distribution are included in any quote. See in FAQ
Questions about a press kit for your book?
Ask the firm directly.